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Session 8A: Ad-Promo's Role in the Adoption of Technology Across the Organization
Session Chair(s)
Dale Cooke, JD, MA
President
Phillycooke Consulting, United States
Regulatory professionals specializing in advertising and promotional labeling are being asked to take on tasks well beyond the traditional review of promotional tactics. This session looks at some of the expanded responsibilities ad-promo professionals are tackling including:
•The successful transition to eCTD ad-promo submissions
•Development, rollout, and maintenance of effective policies and guidelines for compliant use of new and emerging technologies
•Assisting in the outreach to partner companies and startups as part of corporate initiatives to drive innovation
Speaker(s)
Speaker
James A. Vigil, JD
Abbvie, United States
Director, Regulatory Affairs, US Advertising & Promotion
Speaker
Ami Patel
Johnson & Johnson, United States
Senior Counsel
Speaker
Sheetal Patel, PharmD
Johnson & Johnson, United States
Vice President, Specialty Compliance
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