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Virtual

Mar 22, 2021 9:50 AM - Mar 24, 2021 2:30 PM

(Eastern Standard Time)

Medical Affairs and Scientific Communications Forum

Session 3 Track 2: Guiding Journal Targeting: Shooting for the Moon may Leave you Lost in Space

Session Chair(s)

Jennie G Jacobson, PhD

Jennie G Jacobson, PhD

President

Jacobson Medical Writing, Inc., United States

The saying ‘Shoot for the moon, even if you miss you may land among the stars’ does not apply to targeting journals for biomedical publications. Aiming high sounds good to authors and companies who want the highest status journal possible for their manuscripts, but may be the beginning of a costly cycle of rejection and resubmission that significantly delays publication. As medical writers, what is our role in helping publication stakeholders to target realistic journal targets?

Learning Objective : At the conclusion of this session, participants should be able to:
  • Understand the role of the medical writer in recommending target journals
  • Discuss and dissect stakeholder motivations for overly optimistic journal choices
  • Influence clients and authors to select realistic journals for their manuscripts

Speaker(s)

Jennie G Jacobson, PhD

Speaker

Jennie G Jacobson, PhD

Jacobson Medical Writing, Inc., United States

President

Diane  Cleverley, PhD

Speaker

Diane Cleverley, PhD

Certara, United States

Senior Regulatory Writer

Representative Invited

Speaker

Representative Invited

Eli Lilly and Compay, United States

Meera  Kodukulla, PhD

Speaker

Meera Kodukulla, PhD

AstraZeneca, United States

Senior Director, Scientific Publications

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