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Pharm-Olam, LLC Innovation Theater:Agile Patient Recruitment Success - Evolving to Serve a Digital World
Session Chair(s)
Allucent
United States
Around 85% of clinical trials fail to retain enough patients and more than 66% of studies fail to meet original enrollment. Evolving patient recruitment efforts to better serve a digital world changes that reality and transforms it. In this presentation, Ashleigh Respicio and Renee Butler will explain how to reduce friction points in the process and how to best pivot patient recruitment efforts by adopting an agile approach that better supports the digital environment.
Speaker(s)
Renee Butler, MBA
Pharm-Olam, LLC, United States
Marketing Content Manager
Ashleigh Respicio
Pharm-Olam, LLC, United States
Associate Director, Patient Recruitment & Marketing
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