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Session 8 Track 3: Unlocking the Mysteries of HEOR
Session Chair(s)
Sonja Hokett, PharmD, MS, MSc
Executive Director, Medical Managed Care & HEOR
BioXcel Therapeutics, United States
This session will address two topics related to creation of a value story through creative analysis and implementation of a wide range of data as well as understanding the career path from MSL to a field HEOR role considering a broad range of perspectives.
Learning Objective : At the conclusion of this session, participants should be able to:
- Outline the strengths and limitations of data gained from various research designs
- Discuss creative ways to collect real world data to incorporate into a comprehensive value story
- Detail the field HEOR roles and responsibilities
- Describe ‘hidden’ collaboration, communication, and other aspects of the role to consider
Speaker(s)
Let’s Get Real – Creative Ways to Incorporate Real World Evidence into Your Value Story
Morgan Bron, PharmD, MS
Neurocrine Biosciences, United States
Ingrezza Franchise HEOR Lead, Health Economics and Outcomes Research
Breaking into the HEOR Field Role – Things to Consider
Mae Kwong, PharmD
BioXcel Therapeutics, United States
Senior Director, Medical Managed Care
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