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Session 2 Track 3: Adapting Horizons: Insights from the Pandemic to Shape the Future of Field Medical
Session Chair(s)
J. Lynn Bass, PharmD, RPh
Senior Director, Medical Science Liaisons
BridgeBio, United States
The Covid-19 pandemic wreaked havoc across the pharmaceutical industry but it especially impacted the activities of field medical team members. Teams quickly pivoted to virtual interactions, both internally and externally. This session will focus primarily on key learnings from these pivots and how Field Medical can be better prepared for the future.
Learning Objective : At the conclusion of this session, participants should be able to:- Analyze the changes to Field Medical during and beyond the pandemic, primarily focusing on 2021 and beyond
- Identify best practices initiated during the pandemic which will be carried forward into future activities
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Discuss how teams have moved forward following the pandemic
Speaker(s)
Implementation of a COVID-19 Slide Deck for the Community by a MSL Team: Community Outreach to Combat Misinformation
Rodney H Taylor, PharmD
Gilead Sciences Inc, United States
Senior Director, Medical Sciences
Field Medical Training The Impact of a Pandemic
Craig Klinger, RPh
Eli Lilly and Company, United States
Director - Global MSL Trainer, The Office of Medical Professional Development
Speaker
Ann Westra, MD
McKinsey & Company, United States
Senior Medical Knowledge Expert
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