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Session 4: AI and Technology
Session Chair(s)
Marie-Luise Helmich, PhD
Head of Europe Medical Information
Sanofi, Germany
Michelle Bridenbaker, BSN, MS
Vice-President at MILE, Head of Global Medical Information,
Recordati Rare Disease, Switzerland
Artificial Intelligence (AI) has emerged like a powerful wave, sweeping across industries, and quickly becoming the top priority for organizations worldwide. Within the pharmaceutical and biotechnology sectors, AI's potential to revolutionize Medical Affairs is particularly promising. Companies are eagerly exploring AI use cases, hoping to harness its power to streamline workflows, enhance data analytics, and improve overall efficiency. Our session will focus upon real life examples of successful AI projects in Med Info and key insights on how you can more effectively implement successful AI projects.
Speaker(s)
Beyond the Hype: Demonstrating the Value of AI Through Concrete Examples
Christine Buggle
TransPerfect Life Sciences, United Kingdom
Director Business Development
Milton: A Minimalist Generative AI Engine for Rapid and Scientific-driven Medical Information Document Creation
Igor Vieira, DrSc
UCB Pharma, Belgium
Medical Information Data & AI Solutions Lead
Generative AI for the Medical Information Contact Centre: Risk, Regulation and Reward
Emily Bevington, MSc
Propharma, United Kingdom
Associate Director, Innovation and Implementation
Enhancing a Medical Information Omnichannel Service with Voice of Customer Integration
Beatrice Omisakin, MPharm
Takeda, Switzerland
Head Medical Information, Region EMEA
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