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The Westin Boston Seaport District

Mar 10, 2025 8:00 AM - Mar 12, 2025 12:30 PM

425 Summer Street, Boston, MA 02210, USA

Medical Affairs and Scientific Communications Forum

The longest running neutral forum cultivating interdepartmental relationships in medical affairs.

Early Bird Rates Expire

DAYS

HOURS

MINUTES

SECONDS

Session 6 Track 3: Unlocking the Power of Medical Insights to Inform Strategy and Take Action

Session Chair(s)

Jim  Wilkinson, PhD

Jim Wilkinson, PhD

U.S. Medical Affairs Lead, Medical Affairs & Evidence Generation

Argenx, United States

To help accelerate implementation of clinical evidence into clinical practice, medical insights capabilities must evolve to realize the true value to the healthcare ecosystem. Most organizations can find it a significant challenge to identify real insights and link them to actions to demonstrate their impact. Optimizing data and advanced analytics, along with staff training, will be critical to driving data-driven decisions based upon meaningful insights. In this session, we will explore how a successful insights capability has the power to create real impact that leverages actionable insights to drive patient outcomes.

Learning Objective :
  • Evaluate the current methods for collecting and analyzing medical insights within Medical Affairs
  • Facilitate a discussion on best practices and inherent challenges when collecting and evaluating medical insights and linking them to actionable data-driven decisions
  • Identify areas in the process where technology can help and areas where human touchpoints are needed to contextualize and create meaningful impact

Speaker(s)

Representative Invited

Speaker

Representative Invited

Argenx, United States

Representative Invited

Speaker

Representative Invited

Sorcero, United States

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