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IQVIA Innovation Theater: Harnessing the Power of Artificial Intelligence in Medical Affairs - Driving Efficiencies and Preserving Trustworthiness
Session Chair(s)

Representative Invited
United States
The transformative potential for artificial intelligence (AI) in medical affairs is vast, accelerating insight and evidence generation from diverse real world data sources at unprecedented speed and scale. In this session we will explore the broad applicability of AI solutions - from chart and scientific literature review to strategic decision support, competitive landscaping and beyond - while emphasizing the crucial importance of expert validation and privacy for trust and compliance.
Speaker(s)
Speaker
Niamh Catherine McGuinness, PhD
IQVIA, United States
Director of Pharma Solutions, Applied AI Science Team
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