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Omni Rancho Las Palmas Resort & Spa

19 mar 2018 1:00 p.m. - 21 mar 2018 4:00 p.m.

41000 Bob Hope Drive, Rancho Mirage, CA 92270

Medical Affairs and Scientific Communications Forum

Medical Communication, MSL, and Medical Writing.

Session 3 Track 1/3: It Takes a Village: Collaboration for One Medical Voice

Session Chair(s)

Rebecca  Falcone, PharmD

Rebecca Falcone, PharmD

Global Medical Information Systems, Insights and Omnichannel Lead

Sanofi, United States

Jim  Wilkinson, PhD

Jim Wilkinson, PhD

U.S. Medical Affairs Lead, Medical Affairs & Evidence Generation

Argenx, United States

In order to fully visualize the 360 degree view of the customer, medical affairs teams must effectively collaborate to share insights, create medical strategies, and develop materials. This session will highlight the value that collaboration can bring between Medical Information, Field Medical (MSLs), Health Outcomes, and Scientific Communications to provide one medical voice. The importance of collaborations between internal stakeholders to align on external engagements and deliverables will be discussed.

Learning Objective : At the conclusion of this session, participants should be able to:
  • Explain the necessary collaborations between HEOR and Medical Affairs to provide a value story for Payers
  • Describe the value of a highly collaborative global team including MSLs, Medical Information, and Scientific Communications for the creation of MSL strategy, tactical plans, training plans, and medical resources
  • Identify best practices for creating a collaborative team

Speaker(s)

Donna  Booth, PharmD

Speaker

Donna Booth, PharmD

GlaxoSmithKline, United States

Head, Field Medical Accounts-East, US Medical Affairs

Jennifer  Slade, PharmD

Speaker

Jennifer Slade, PharmD

Novartis Pharmaceuticals, United States

Senior Director, Global Lead MSLs

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