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The Westin Boston Seaport District

10 mar 2025 8:00 a.m. - 12 mar 2025 12:30 p.m.

425 Summer Street, Boston, MA 02210, USA

Medical Affairs and Scientific Communications Forum

The longest running neutral forum cultivating interdepartmental relationships in medical affairs.

Early Bird Rates Expire

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Session 10 Track 1: From Misinformation to Clarity: Scientific Storytelling in the Digital Era

Session Chair(s)

Christina  Nixon, PhD

Christina Nixon, PhD

Senior Director, Medical and Scientific Communications

Alphanumeric, United States

In an age of information overload, communicating scientific data in an appealing way that supports understanding is a valuable skill. Through scientific storytelling, medical communications professionals have an effective tool to combat misinformation, foster trust, and expand reach to a broader audience.

Learning Objective : At the conclusion of this session, participants should be able to:
  • Define the elements needed for an impactful scientific story
  • Apply the principles of scientific storytelling to their content development workflows
  • Identify opportunities to correct misinformation

Speaker(s)

Evelyn R. Hermes-DeSantis, PharmD

Misinformation and What Medical Information Can Do

Evelyn R. Hermes-DeSantis, PharmD

phactMI, United States

Director, Research and Publications

Pooja Srivastava Banerjee, MPharm

From Complexity to Clarity: Using storytelling for Clear Communication and Combating Misinformation

Pooja Srivastava Banerjee, MPharm

Krystelis Ltd, India

Head, Medical Communications

Nga  Tong, MPH

Speaker

Nga Tong, MPH

Dynavax, United States

Director, Medical Information, Communications, and Operations

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