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Session 5 Track 1: Next-Gen MedInfo: Empowering Scientific Communications Through AI and Voice Technology
Session Chair(s)
Marie-Ange Noue, PhD
Senior Director, Head of Scientific Communications
EMD Serono, Canada
Embark on a journey through the landscape of Artificial Intelligence (AI) as it revolutionizes medical information and scientific communications. This session will provide an in-depth analysis of how AI technologies like NLP, machine learning, and voice recognition are innovating the field with practical applications ranging from writing standard response documents (SRDs) to deploying chatbots and intelligent voice assistants. Discover how tools like ChatGPT enhance efficiency and accuracy; in particular, delve into the specifics of how two MedInfo contact centers have harnessed ChatGPT for efficiency and voice AI for enhanced call steering and inquiry response, setting new benchmarks in scientific communications.
Learning Objective : - Identify AI technologies currently applied in scientific communications, supported by a clear understanding of their functional impact as evidenced by real-world use cases
- Evaluate the effectiveness of AI applications in their operations, aiming to formulate at least two measurable improvement metrics
- Outline a strategic roadmap for integrating AI into their MedInfo processes
Speaker(s)
Medical Response Authoring Assistance using Artificial Intelligence
John Jones, MBA
PhactMI, United States
Technology Director
Voice Recognition AI: A MedInfo Contact Center Adopts Virtual Agent for Call Steering and Inquiry Response
Anthony Villanova, PharmD
Amgen, United States
Director, Medical Information
Use of an Intelligent Voice Assistant in Medical Information
Benedicte Perreault, MSc
Pfizer, Canada
Medical Information Scientist