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Session 9 Track 3: Are You Prepared to Ride the Tsunami of Change in Medicine or Will You Drown?
Session Chair(s)
Robin Winter-Sperry, MD
Field Medical Excellence, International / Oncology Lead
Pfizer, United States
Be disruptive, be provocative but be educated. This session will focus on the changes occuring in medicine from multiple perspecives. Leaders from medical media and digital medicicne will provide a highly interactive and engaging session on ways to adapt field based medical teams to meet changing KOL needs.
Learning Objective : At the conclusion of this session, participants should be able to:
- Recognize areas that are emerging in the field of digital medicine and trends in the industry
- Identify methods by which MSLs and their Medical Affairs colleagues are evolving and adapting to the changing medical environment both locally and globally
Speaker(s)
Speaker
Kirk V Shepard, MD
Eisai, Inc., United States
Senior Vice President, Head of Global Medical Affairs Oncology
Speaker
Taren Grom
PharmaVOICE, United States
Founding Partner/Editor-in-Chief Emeritus
Speaker
Jonathan Todd Weiner, PharmD, MBA
Sanofi, United States
Director of Innovation in Scientific Exchange