Medical Affairs and Scientific Communications Forum

3 Tracks (Medical Communication, Medical Writing, and Field Medical) + 1 Location = A cross-functional experience for knowledge sharing, integrated thought leadership, and proactive networking.

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Session 2 Track 3: Adapting Horizons: Insights from the Pandemic to Shape the Future of Field Medical

Session Chair(s)

J. Lynn Bass, PharmD, RPh

Senior Director, Medical Science Liaisons

BridgeBio, United States

The Covid-19 pandemic wreaked havoc across the pharmaceutical industry but it especially impacted the activities of field medical team members. Teams quickly pivoted to virtual interactions, both internally and externally. This session will focus primarily on key learnings from these pivots and how Field Medical can be better prepared for the future.

Learning Objective : At the conclusion of this session, participants should be able to:
Analyze the changes to Field Medical during and beyond the pandemic, primarily focusing on 2021 and beyond
Identify best practices initiated during the pandemic which will be carried forward into future activities
Discuss how teams have moved forward following the pandemic

Speaker(s)

Implementation of a COVID-19 Slide Deck for the Community by a MSL Team: Community Outreach to Combat Misinformation

Rodney H Taylor, PharmD

Gilead Sciences Inc, United States

Senior Director, Medical Sciences

Field Medical Training The Impact of a Pandemic

Craig Klinger, RPh

Eli Lilly and Company, United States

Director - Global MSL Trainer, The Office of Medical Professional Development

Speaker

Ann Westra, MD

McKinsey & Company, United States

Senior Medical Knowledge Expert