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Disney’s Coronado Springs Resort

2024 年 03 月 06 日 7:00 上午 - 2024 年 03 月 08 日 12:30 下午

1001 West Buena Vista Drive, Lake Buena Vista, FL 32830, USA

Medical Affairs and Scientific Communications Forum

3 Tracks (Medical Communication, Medical Writing, and Field Medical) + 1 Location = A cross-functional experience for knowledge sharing, integrated thought leadership, and proactive networking.

Session 8 Track 1: Spotlight on Scientific Communication: Strategies for Demonstrating Value to Leadership

Session Chair(s)

Darshan  Kulkarni, JD, PharmD, MS

Darshan Kulkarni, JD, PharmD, MS

Principal Attorney

The Kulkarni Law Firm, United States

This session will delve into the evolving role of medical affairs (MA) professionals, transitioning from traditional operators to strategic conductors. It will highlight the significance of MA in supporting patient outcomes and the overall impact on healthcare strategies. Key discussions will include embracing digital innovations, the necessity for MA professionals to comply with eveolving guidances, regulations and law, and the necessity for MA strategic communication. Special emphasis will be placed on how to effectively demonstrate their department's value to senior leadership and the organization.

Learning Objective :
  • Recognize how medical affairs (MA) professionals are transitioning from data handlers to strategic influencer
  • Identify MA strategies to support patient-focused care
  • Describe the compliance elements necessary to enhancing MA effectiveness
  • Discuss the value of MA within organizations

Speaker(s)

Purvi  Dunn, MEd, MPA, PMP

Speaker

Purvi Dunn, MEd, MPA, PMP

EMD Serono, United States

Director, Capability Building Leadership Excellence

Randy  Levitt, PhD

Speaker

Randy Levitt, PhD

Paladin Pharma Inc., Canada

Director, Pharmacovigilance and Medical Affairs

Sonia  Sandhu, PharmD

Sonia Sandhu, PharmD

Gilead Sciences, Inc., United States

Senior Director, Medical Information

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